Traditional Public Relations

Involves crafting numerous media pitches and strategies for a largely consistent group of journalists. This method demands significant energy and time, often resulting in a handful of forgettable stories and only occasionally yielding notable coverage. Traditional public relations yields better results for larger companies due to their greater resources and established presence, and generally does not provide the same benefits for small and medium-sized enterprises.

QB & Company’s Approach

Your Story, our Expertise. We swiftly familiarize ourselves with your organization and its story, crafting an annual communication and media plan tailored to your needs. Our focus is on securing game-changing media coverage for your organization. Driven by thorough research, analysis, and measurement, we aim to achieve the kind of media attention that has a lasting impact.